What is a call widget?

A floating callback button that sits on any page of your website. Visitors click, enter their number, and CallMatrix either calls them instantly or at a future time they pick — so every visitor has a one-click path to a live phone conversation.

What's the difference between instant and scheduled callbacks?

Instant callbacks fire immediately: the visitor submits, CallMatrix initiates an outbound call within seconds, and bridges them to the buyer. Scheduled callbacks let the visitor pick a date and time within configured business hours; a 60-second scheduler triggers the call at the scheduled moment automatically.

Do widgets respect business hours?

Yes. The Settings tab lets you configure business hours, and the scheduling UI only exposes slots within those hours. Outside hours, visitors see scheduling as the default option, so after-hours interest is captured instead of lost.

How much can I customize the widget's appearance?

Appearance settings cover colors, text, size, position, and icon for the floating button, plus form styling, heading, description, field labels, and consent text inside the modal. Desktop and mobile previews update live in the builder as you edit.

How do I embed a widget on my site?

Publish the widget in CallMatrix and paste the generated snippet anywhere in your site's HTML. One snippet deploys the widget with the styling, campaign routing, and business-hours rules you configured.

Call Widgets

A callback button on every page. Instant or scheduled.

What is Call Widgets?

A call widget is a floating button embedded on any website that lets visitors request a phone conversation in one click. Instant mode dials the visitor within seconds and bridges them to a buyer. Scheduled mode lets the visitor pick a future time within configured business hours, and a background scheduler triggers the callback automatically at that moment — so after-hours interest is captured instead of lost to voicemail.

Key Capabilities

Floating callback button with customizable colors, text, size, position, and icon — appears on any website via a single embed snippet
Three-tab widget builder: Appearance (button + form styling), Content (heading, description, fields, consent text), and Settings (campaign, caller ID, call delay, scheduling, business hours)
Instant callbacks: visitor submits phone number, system initiates outbound call within seconds, routes through campaign routing plan, bridges to buyer
Scheduled callbacks: visitor picks a future date and time within configured business hours, system auto-triggers the call at the scheduled time via a 60-second scheduler
Desktop and mobile preview in the builder, plus full analytics dashboard with callback trends, status breakdown, widget/campaign performance tables, and 9-dimension segments

Key Benefit

Give every website visitor a one-click path to a live phone conversation, whether they want to talk now or schedule a call for later.

Real-World Use Case

Dental Practice After-Hours Callbacks

A dental practice places a "Request a Callback" widget on their website. During business hours, visitors get instant callbacks connecting them to the front desk within 10 seconds. After hours, visitors see a scheduling option and book a callback for 9:15 AM the next morning. The 60-second scheduler triggers the call automatically, and the receptionist picks up with the visitor's name on screen.

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What is Call Widgets?

Key Capabilities

Floating callback button with customizable colors, text, size, position, and icon — appears on any website via a single embed snippet

Three-tab widget builder: Appearance (button + form styling), Content (heading, description, fields, consent text), and Settings (campaign, caller ID, call delay, scheduling, business hours)

Instant callbacks: visitor submits phone number, system initiates outbound call within seconds, routes through campaign routing plan, bridges to buyer

Scheduled callbacks: visitor picks a future date and time within configured business hours, system auto-triggers the call at the scheduled time via a 60-second scheduler

Desktop and mobile preview in the builder, plus full analytics dashboard with callback trends, status breakdown, widget/campaign performance tables, and 9-dimension segments

Real-World Use Case